Generative AI
- Generative AI, often referred to as gen AI, is a branch of artificial intelligence designed to produce original content such as text, images, audio, video, or code based on user inputs or prompts.
- Essentially, generative AI are deep learning models that utilize complex algorithms to mimic human cognitive processes.
- By processing large datasets, they learn underlying patterns, which enables them to understand user queries and produce new content.
- Generative AI is transforming the way we communicate, work, and innovate by creating new content.
Key Applications of Generative AI
Text Generation:
- Learning patterns from existing textual data, a GenAI model can produce new textual data
- Previously, Markov Chains, Recurrent Neural Networks (RNNs) were used to generate text
- However, modern breakthroughs are Transformers due to their advanced attention mechanisms
- Text generation is widely used in natural language processing(NLP), chatbots, and content creation.
- Example ChatGPT by OpenAI generates human-like responses in real-time conversations.
Image Generation:
- Techniques like Variational Autoencoders (VAEs), Generative Adversarial Networks (GANs), and the newer model Stable Diffusion are used to create realistic images
- Image generation is being used in art, design, marketing, and data augmentation.
- Example: MidJourney and DALL·E allow users to generate high-quality, visually rich images.
Video and Speech Generation
- Using GANs and Video Diffusion models, GenAI can produce new videos by predicting frames based on previous frames, often paired with speech generation using Transformer-based models.
- These technologies are valuable in text-to-speech conversion, virtual assistants, and voice cloning.
- Example: Synthesia and invideo produce lifelike AI-generated video presentations.
Data Augmentation
- This technique increases dataset diversity through transformations like flipping, rotating, and color adjustments, helping improve model generalization and reduce overfitting.
- Example: Synthesis AI offers automated tools for generating synthetic data and training AI models more effectively.
Music Generation
- Previously, Magenta’s MusicRNN was used for sequence-based music generation (melody, chords).
- Also, Transformers models like Music Transformer (by Magenta), Jukebox (by OpenAI), MusicLM (by Google), and Mubert are being used to generate music.
- Recently, Diffusion Models like AudioLDM, MusicGen (by Meta), and Riffusion are used to generate music.
- Music generation can be used in content creation, gaming, film, TV, meditation etc.
- Example: Soundraw.io and Boomy generate music for content creation
Code Generation
- Learns from large codebases (e.g., GitHub) to generate and understand code.
- Uses transformers (e.g., Codex, CodeGen) for advanced coding tasks.
- Key Capabilities:
- Code generation from natural language prompts.
- Autocomplete code snippets and functions.
- Translate code between languages (e.g., Python ⇄ Java).
- Summarize and explain code functionality.
- Refactor and debug existing code.
- Example: GitHub Copilot, CodeGen, AlphaCode.
How Generative AI Works
1. Training on Data
Generative AI models are trained on huge datasets. For example:
- Text models (like ChatGPT): books, websites, code, etc.
- Image models (like DALL·E): millions of labeled pictures and captions.
During training, the model learns:
- Patterns, styles, grammar (in language).
- Shapes, colors, structures (in images).
2. Learning the Probability Distribution
The model doesn’t memorize; instead, it learns the probability of what comes next.
For example:
- In text: after “The cat sat on the,” it learns “mat” is highly probable.
- In images: it learns cats have fur, whiskers, and come in certain colors.
This is done using neural networks, especially transformers and autoencoders, depending on the model.
3. Generating New Content
Once trained, you can give the model a prompt or input, and it generates output based on what it learned.
Examples:
- Text: Ask ChatGPT to write a story — it predicts the most likely next words.
- Images: DALL·E generates an image from a caption.
- Music/Video: Models like Jukebox or Sora generate from learned patterns.
Evolution of Generative AI Architectures
Generative AI has advanced significantly over the past decade, evolving from basic autoencoders to today’s powerful transformer-based models. Each step introduced new capabilities for generating content like text, images, and more.
1. Variational Autoencoders (VAEs) – Introduced in 2013 (by Diederik Kingma, Max Welling)
- Built from autoencoders (encoder + decoder).
- VAEs can generate multiple variations of input data.
- Used in:
- Image recognition
- Natural language generation
- Anomaly detection (e.g., in medical imaging)
- Focused more on data compression and reconstruction than high-quality content generation.
2. Generative Adversarial Networks (GANs) – Introduced in 2014 (by Ian Goodfellow)
- Two neural networks: a generator and a discriminator.
- Generator creates new content, discriminator evaluates it.
- Known for:
- High-quality image and video generation
- Style transfer (e.g., turning a photo into a sketch)
- Data augmentation (creating synthetic training data)
3. Diffusion Models – Introduced in 2015 (by Jascha Sohl-Dickstein )
- Add noise to data, then learn to reverse the noise to generate outputs.
- Slower to train than GANs or VAEs, but more controlled and precise.
- Power many modern tools like DALL·E.
- Excels in photorealistic image generation.
4. Transformers – Introduced in 2017 (by Vaswani et al.)
- Use attention mechanisms to understand relationships in sequences.
- Can process entire sequences simultaneously (not step-by-step).
- Encode data as embeddings, capturing context and meaning.
- Backbone of today’s leading generative tools:
- ChatGPT / GPT-4
- BERT, Bard, Copilot
- Midjourney (via diffusion + transformer models)
5. Autoregressive Models ( PixelRNN/PixelCNN, WaveNet ) – Introduced in 2016 (by Aaron van den Oord, Sander Dieleman, Heiga Zen)
- Autoregressive models generate data one step at a time, using previous outputs as input for the next prediction.
- They predict the next value in a sequence (like the next word, pixel, or audio sample) based on what came before.
- Used in tasks like text generation (GPT), image generation (PixelCNN), and audio synthesis (WaveNet).
6. Flow-Based Models – Introduced around 2014–2017 (by DeepMind Team)
- Flow-based generative models learn to transform simple data (like noise) into complex data (like images) using reversible (invertible) steps.
- They allow for exact data likelihood calculation and can generate or reconstruct data efficiently.
- Popular for image synthesis and density estimation, examples include RealNVP (2017), Glow (2018, by OpenAI)
7. Energy-Based Models (EBMs) – Ongoing Research
- Energy-Based Models (EBMs) assign a low “energy” score to likely or realistic data and high energy to unlikely data.
- They learn to distinguish good data from bad without needing explicit probabilities.
- Used for image generation, anomaly detection, and physics-inspired modeling, though often harder to train than other models.
8. Retrieval-Augmented Generation (RAG) – 2020+
- Developed by Facebook AI (RAG architecture).
- Combines transformer-based generation (like GPT) with retrieval mechanisms (search over documents).
- More accurate and fact-grounded text generation in LLMs.
- This is the backbone for tools like Perplexity.ai, some ChatGPT integrations (Retrieval-Augmented Memory).
9. Multi-Modal Architectures – 2021+
- Merge vision, text, audio, etc., into one model.
- Examples:
- CLIP (Contrastive Language–Image Pretraining by OpenAI)
- DALL·E (text → image)
- Flamingo and Gato (DeepMind)
- Gemini, GPT-4o (OpenAI’s omni-modal models)
- Focus on unified generative intelligence across modalities.
10. Diffusion Transformers (DiTs) – 2022+
- Combine strengths of diffusion models and transformers.
- Used in latest models like Stable Diffusion 3, Imagen, Midjourney v6+.
- Improves control, quality, and speed of diffusion-based generation.
Generative AI vs. AI Agents vs. Agentic AI
Generative AI
- Creates content (text, images, code) using learned patterns.
- Operates within predefined prompts and outputs.
- Example: Suggests best time to climb Mt. Everest.
AI Agents
- Autonomous systems that perform tasks without human intervention.
- Can design workflows, use tools/services, and adapt to situations.
- Goal-driven and capable of decision-making.
- Example: Tells you the best time to climb Everest and books travel and hotel.
Agentic AI
- Multiple AI agents working together toward a larger or complex goal.
- Coordinated actions to solve tasks beyond the scope of a single agent.
- Demonstrates agency, autonomy, and collaboration.
Challenges of Generative AI
1. Bias & Fairness
- Models can reflect or amplify societal biases present in training data.
- Risk of generating discriminatory or offensive content.
2. Misinformation & Deepfakes
- Can be used to generate realistic fake content (images, videos, text).
- Raises concerns about trust, media integrity, and election interference.
3. Intellectual Property & Copyright
- Outputs may resemble copyrighted material.
- Unclear legal frameworks around AI-generated content ownership.
4. Data Privacy
- Models trained on sensitive or proprietary data may inadvertently leak information.
- Challenges in protecting user data and adhering to regulations like GDPR.
5. Lack of Explainability
- Deep learning models (e.g., transformers) are often black boxes.
- Hard to trace how and why certain outputs were generated.
6. Computational Cost
- Requires huge compute resources and energy for training and inference.
- Not environmentally sustainable or accessible to all organizations.
7. Over-Reliance & Hallucinations
- Models may “hallucinate” generating incorrect but convincing outputs.
- Users may place too much trust in flawed results.
8. Ethical & Regulatory Concerns
- Lack of clear AI governance frameworks globally.
- Ethical dilemmas in medicine, education, journalism, etc.
References
- IBM. (n.d.). Generative AI. IBM Think. Retrieved from https://www.ibm.com/think/topics/generative-ai
- Microsoft. (n.d.). How Does Generative AI Work? Microsoft AI. Retrieved from https://www.microsoft.com/en-us/ai/ai-101/how-does-generative-ai-work
- GenerativeAI.net. (n.d.). Generative AI Overview. Retrieved from https://generativeai.net/
- NVIDIA. (n.d.). Generative AI Glossary. Retrieved from https://www.nvidia.com/en-us/glossary/generative-ai/